Stakeholders:
Retail. Design. Technology. Product.
Long term goal:
To offer relevant customer experience for high demand products.
Success metrics:
Product views
Ways of working
Feedback
Customer satisfaction
Product views
Ways of working
Feedback
Customer satisfaction
Map:
As a customer I want to buy a popular product, so that I can get the latest styles.
Start > Discover > Browse > Add to Bag > Checkout > Receive Items > Return Items
Start > Discover > Browse > Add to Bag > Checkout > Receive Items > Return Items
How Might We Opportunities:
HMW/ improve brand partner collaboration?
HMW/ offer the latest high demand products?
HMW/ improve brand partner collaboration?
HMW/ offer the latest high demand products?
Prototypes:
Applications for Web.
Applications for Web.
Outcomes:
Design Sprint. Interview with 5 customers. Developed a test and learn framework. Built experiment with web technology. Improved relationship with Brand Partner.
Design Sprint. Interview with 5 customers. Developed a test and learn framework. Built experiment with web technology. Improved relationship with Brand Partner.
